The music industry is a vibrant and dynamic world filled with passionate artists, groundbreaking sounds, and innovative technologies. It’s a place where creativity and business come together to entertain and inspire audiences worldwide. While musicians and producers often take center stage, the truth is that a vast network of talented non-musicians plays a crucial role in making this industry thrive.
These behind-the-scenes professionals are the unsung heroes who ensure that artists get the recognition they deserve, concerts run smoothly, and that listeners can access a diverse range of musical experiences. From managing artists’ careers to promoting live events and even using music as a therapeutic tool, these non-musicians contribute immensely to the music industry’s success.
In this blog post, we will explore 20 exciting careers in the music industry that cater to individuals who may not have musical talent or interests in writing, recording, producing, engineering, or creating music. Each role offers unique opportunities to be a part of the thrilling world of music while leveraging your unique skills and passions. So, whether you’re a music lover looking to break into the industry or someone seeking a career change, read on to discover some fantastic job options that could be perfect for you.
JUMP TO SECTION
- Music Supervisor
- Concert Promoter
- Music Therapist
- Artist Manager
- Music Publicist
- Music Journalist
- Photographer/Videographer
- Talent Scout/A&R
- Music Educator
- Music Librarian
- Booking Agent
- Merchandise Manager
MUSIC SUPERVISOR
A Music Supervisor plays a pivotal role in media projects by selecting, curating, and licensing the perfect music that enhances the overall experience of films, television shows, commercials, and video games. They work closely with directors, producers, and other creative professionals to understand the project’s vision and ensure that the music choices align with the desired mood and tone.
Education Requirements:
To become a Music Supervisor, it is recommended to have a Bachelor’s degree in music, film, or a related field. This educational background provides a strong foundation in music theory, composition, and history, as well as an understanding of the legal and business aspects of the industry. Practical experiences in the music or entertainment business, such as internships or previous work experience, can also be beneficial in developing the necessary skills and connections.
Salary Expectations:
Music Supervisors can expect to earn between $40,000 and $100,000+ annually, depending on experience, the size and budget of the projects they work on, and the success of their past projects. As with many careers in the music industry, there is a wide range of earning potential based on factors such as reputation, networking, and the ability to consistently deliver high-quality work.
CONCERT PROMOTER
Concert Promoters play a vital role in bringing live music events to life by organizing, marketing, and managing various aspects of concerts and festivals. Their responsibilities include securing venues, negotiating contracts with artists, handling ticket sales, coordinating logistics, and creating promotional campaigns to attract audiences. They work closely with artists, booking agents, and venue owners to ensure a seamless and successful event that satisfies both the performers and the audience.
Education Requirements:
While there are no formal education requirements to become a Concert Promoter, having a business, marketing, or music management degree can be advantageous. Relevant coursework and practical experience can help build essential skills in negotiation, financial management, and event planning. However, many successful Concert Promoters have entered the field through internships or by starting with smaller events and working their way up.
Salary Expectations:
Concert promoters’ earning potential is highly dependent on event success, experience, and event size. Their compensation may be in the form of a flat fee, a percentage of ticket sales or event profits. As promoters gain experience and establish a reputation, their earning potential can grow. Building strong relationships within the industry and networking can also contribute to higher earnings.
MUSIC THERAPIST
Music Therapists use the power of music to help individuals with various physical, emotional, cognitive, and social needs. By designing and implementing personalized therapeutic interventions, they assist clients in achieving their goals, improving their well-being, and enhancing their quality of life. Music Therapists work in a variety of settings, such as hospitals, schools, rehabilitation centers, and private practices, serving clients of all ages and backgrounds.
Education Requirements:
To become a Music Therapist, a Bachelor’s or Master’s degree in music therapy from an accredited program is required. The curriculum typically includes coursework in music, psychology, and therapy techniques, as well as clinical training through internships or practicums. Upon completing the degree, aspiring Music Therapists must obtain board certification through the Certification Board for Music Therapists (CBMT) by passing the Music Therapy Board Certification Exam.
Salary Expectations:
Music Therapists earn between $40,000 and $70,000 per year, depending on factors like experience, location, and workplace. Those with specialized skills and experience may earn more, while entry-level therapists may earn less. Private practice Music Therapists may have higher earning potential depending on their fees and client base.
ARTIST MANAGER
An Artist Manager is responsible for guiding and overseeing the careers of musicians, ensuring their success and growth in the competitive music industry. They handle a wide range of responsibilities, including managing contracts, negotiating deals, handling public relations, coordinating promotional activities, and advising on creative decisions. Artist Managers act as a liaison between the artist and other industry professionals, such as record labels, booking agents, and publicists.
Education Requirements:
There are no formal education requirements to become an Artist Manager, but having a degree in music business, marketing, or management can be beneficial. A strong understanding of the music industry, along with excellent communication and negotiation skills, is crucial for success in this role. Many Artist Managers gain experience by working in other areas of the music industry, such as promotion or artist relations, before transitioning into artist management.
Salary Expectations:
Artist Managers’ earnings are often a percentage (usually 10-20%) of their represented artist’s earnings, making their income variable. As the artist’s career grows and generates more revenue through album sales, touring, and merchandising, the manager’s earnings increase. Working with multiple artists or high-profile clients can lead to higher income potential. However, income can also fluctuate, requiring strong relationships and continuous opportunities to maintain stability.
MUSIC PUBLICIST
A Music Publicist is responsible for promoting artists, albums, and concerts, ensuring that their clients receive maximum exposure and recognition in the music industry. They develop and execute publicity campaigns, coordinate with media outlets, write press releases, and manage an artist’s public image. Music Publicists play a crucial role in building and maintaining an artist’s reputation, helping them secure interviews, reviews, and other media coverage to reach a wider audience and boost their career.
Education Requirements:
To become a Music Publicist, a Bachelor’s degree in public relations, communications, or a related field is typically required. This education provides a strong foundation in media relations, writing, and marketing strategies. Additionally, internships or work experience in the music industry, public relations, or media can be beneficial in building the necessary skills and connections for a successful career as a Music Publicist.
Salary Expectations:
Music Publicists earn between $30,000 and $60,000 annually with higher earning potential based on experience, success, and caliber of clients. Entry-level publicists earn less, while experienced publicists with a track record of successful campaigns and high-profile clients earn more. Some publicists work freelance, charging a flat fee or retainer for services, with additional earning potential based on client and project management.
PHOTOGRAPHER/VIDEOGRAPHER
A Photographer/Videographer is responsible for capturing high-quality images and video footage of artists, bands, live concerts, and other music-related events. They play an essential role in documenting and promoting the artist’s work and creating visual content for marketing materials, album covers, social media, and websites. Photographers/Videographers work closely with artists, publicists, and other creative professionals to develop a visual style that aligns with the artist’s brand and appeals to their fan base.
Education Requirements:
There are no formal education requirements to become a Photographer/Videographer in the music industry, but a degree or certification in photography, videography, or a related field can be beneficial. This education provides a strong foundation in technical skills, such as lighting, composition, and editing, as well as an understanding of how to tell compelling visual stories. Many Photographers/Videographers gain experience by working on personal projects, collaborating with other creatives, or freelancing for a variety of clients before specializing in the music industry.
Salary Expectations:
Photographers/Videographers’ income is variable, based on a per-project, hourly, or flat fee. Income is directly tied to the number of secured assignments and negotiated rates. High-profile artists, a strong portfolio, or high demand can result in significant financial rewards, but income can also be inconsistent. Working with multiple clients or developing additional revenue streams, such as selling prints or teaching workshops, may be necessary for a stable income. Building a reputation and network can increase earning potential and career success in the music industry.
MUSIC JOURNALIST
A Music Journalist writes reviews, interviews, and articles about the music industry, providing insights and commentary on various aspects of the musical landscape. They cover new album releases, live concerts, emerging artists, and broader topics such as industry trends and cultural events. Music Journalists may work for newspapers, magazines, websites, or other media outlets and often collaborate with editors, photographers, and other creative professionals to craft engaging and informative content for their audience.
Education Requirements:
A Bachelor’s degree in journalism, communications, or a related field is typically required to become a Music Journalist. This education provides a strong foundation in writing, research, and critical thinking skills and an understanding of media ethics and industry standards. Practical experience, such as internships, freelancing, or writing for college publications, can also be valuable in building a portfolio and establishing connections within the music and media industries.
Salary Expectations:
Music Journalists earn between $25,000 and $60,000 annually, depending on experience, publication, and content type. Entry-level journalists earn less, while experienced ones working for prestigious publications or creating specialized content earn more. Freelance Music Journalists earn on a per-article basis, with additional earning potential based on secured assignments and negotiated rates.
TALENT SCOUT / A&R
Talent Scouts, also known as A&R (Artists and Repertoire) representatives, play a crucial role in the music industry by discovering and signing new artists for record labels or management companies. They are responsible for identifying promising talent, attending live performances, and monitoring industry trends to stay ahead of the curve. Talent Scouts also work closely with signed artists, providing guidance on their musical direction, connecting them with producers and songwriters, and ensuring that their projects align with the label’s or company’s vision.
Education Requirements:
There are no formal education requirements to become a Talent Scout or A&R representative, but a degree in music business, music management, or a related field can be beneficial. This education provides a strong foundation in industry practices and an understanding of identifying and developing talent. Many Talent Scouts gain experience by working in other areas of the music industry, such as promotion or artist management, before transitioning into A&R roles.
Salary Expectations:
Talent Scouts and A&R representatives’ earning potential is variable, typically earning a percentage of signed artists’ earnings (5-20%). Income is directly linked to the success of the discovered and signed artists. Talent Scouts identifying and developing high-earning artists can earn significant financial rewards. Income can be inconsistent, requiring scouting and signing multiple artists to ensure stability. Building a strong reputation and network within the industry can increase earning potential and career success in A&R.
MUSIC EDUCATOR
Music Educators are passionate about sharing their knowledge and love for music by teaching music theory, performance, and history to students of various ages and skill levels. They can work in a range of settings, such as public or private schools, colleges, music conservatories, or even as private instructors. Music Educators create lesson plans, assess student progress, and inspire a lifelong appreciation for the art of music.
Education Requirements:
To become a Music Educator, a Bachelor’s or Master’s degree in music education is typically required. This education provides a strong foundation in music theory, pedagogy, and teaching methods. For those who wish to teach in public schools, a teaching certification is generally necessary, which involves completing additional coursework and passing state-specific examinations. Some Music Educators may also have degrees in music performance or musicology, combined with additional training in education.
Salary Expectations:
Music Educators can expect to earn between $30,000 and $75,000 annually, depending on factors such as experience, location, and the type of institution they work for. Entry-level Music Educators may earn towards the lower end of the range, while experienced educators with advanced degrees or those working in higher-paying regions can earn more. Private music instructors may have additional earning potential based on their hourly rates and the number of students they teach.
MUSIC LIBRARIAN
A Music Librarian manages and curates music collections for various institutions, such as universities, public libraries, and performing arts organizations. They ensure that the music resources are well-organized, accessible, and preserved for future generations. Music Librarians may also assist patrons with research, provide guidance on music materials, and develop programs or events related to music appreciation or education.
Education Requirements:
To become a Music Librarian, a Master’s degree in library and information science (MLIS) is typically required, focusing on music librarianship. This education provides a strong foundation in library science, cataloging, and collection management and specialized knowledge of music history, theory, and resources. Some Music Librarians may also have a background in music performance, composition, or education, which can further enhance their expertise in the field.
Salary Expectations:
Music Librarians can expect to earn between $40,000 and $75,000 annually, depending on factors such as experience, location, and the type of institution they work for. Entry-level Music Librarians may earn towards the lower end of the range, while experienced librarians with specialized skills or those working in higher-paying regions can earn more. Some Music Librarians may also have additional earning potential if they pursue leadership roles within their institutions, such as department heads or library directors.
BOOKING AGENT
A Booking Agent is responsible for scheduling performances and negotiating contracts between artists and venues. They play a vital role in the live music industry, ensuring that artists have a steady stream of gigs and that venues are filled with quality entertainment. Booking Agents coordinate with promoters, venue managers, and artists to arrange dates, fees, and other contractual details while keeping the artist’s tour schedule and performance preferences in mind.
Education Requirements:
There are no formal education requirements to become a Booking Agent, but a degree in music business, marketing, or a related field can be beneficial. This education provides a strong foundation in industry practices, contract negotiation, and building and maintaining relationships with artists and venues. Many Booking Agents gain experience by working in other areas of the music industry, such as promotion, artist management, or venue operations, before transitioning into booking roles.
Salary Expectations:
Booking Agents’ earning potential is variable, typically earning a percentage of artists’ earnings from booked shows (10-20%). Income is directly linked to the success of represented artists and the number of booked shows. Agents working with in-demand or high-paying gig artists can earn significant financial rewards. Income can be inconsistent, requiring building a diverse artist roster and maintaining venue relationships to ensure stability. Building a solid reputation and network within the industry can increase earning potential and career success as a Booking Agent.
MERCHANDISE MANAGER
A Merchandise Manager oversees the design, production, and sales of an artist’s or band’s merchandise, such as clothing, accessories, and other branded items. They play a crucial role in generating additional revenue for the artist and enhancing their brand identity. Merchandise Managers work closely with designers, manufacturers, and retailers to ensure that high-quality, visually appealing products are available for fans to purchase at concerts, online, or in retail stores.
Education Requirements:
There are no formal education requirements to become a Merchandise Manager, but a degree in business, marketing, fashion, or a related field can be beneficial. This education provides a strong foundation in product development, branding, and retail management and an understanding of how to create and market merchandise that resonates with fans. Many Merchandise Managers gain experience by working in other areas of the music industry, such as promotion or artist management, or in the retail and fashion sectors, before transitioning into merchandise management roles.
Salary Expectations:
Merchandise Managers’ earning potential is variable, typically earning a percentage of merchandise sales or a combination of salary and commission. Income is directly linked to the success of the managed merchandise and artist popularity. Managers working with popular artists or developing high-selling products can earn significant financial rewards. Income can be inconsistent, requiring working with multiple artists or consistently innovating new product lines for a stable income. Building a solid reputation and network within the industry can increase earning potential and career success as a Merchandise Manager.
AND SO MUCH MORE
In this blog post, we’ve taken a closer look at the wide array of opportunities available for non-musicians in the music industry. From Music Supervisors to Music Librarians, there’s a career path for everyone, showcasing the variety of ways you can make a difference in the world of music without being a musician yourself.
We invite you to explore these careers in more depth and find the one that matches your passions, strengths, and aspirations. Remember, each of these roles plays a vital part in shaping and supporting the music industry, helping to deliver unforgettable experiences to fans and contributing to the accomplishments of artists and their teams.
As you can see, non-musicians have a significant role in propelling the music industry forward, and your passion and expertise can make a lasting impact. So, go ahead and dive into these fascinating careers to discover the perfect fit for your unique journey in the world of music.
RELATED QUESTIONS
How can I gain experience and build a network in the music industry?
Gaining experience and building a network in the music industry often involves working internships, volunteering at music events or festivals, joining industry organizations or associations, attending conferences or networking events, and collaborating with other professionals on projects. It’s important to be proactive, open to learning, and willing to make connections with others in the field.
What are the key skills needed to succeed in a non-musician career in the music industry?
Key skills for success in a non-musician career in the music industry may include strong communication and interpersonal abilities, adaptability, problem-solving, time management, organization, and a deep understanding of the music business. Specific technical or creative skills may also be necessary, depending on the chosen career path.
Can I pursue multiple careers within the music industry?
Yes, many professionals in the music industry wear multiple hats or transition between roles throughout their careers. Pursuing multiple careers can help you gain diverse experience and increase your earning potential. However, it’s essential to manage your time and energy effectively to ensure you can perform well in each role.
Do I need to live in a major music city to have a successful career in the music industry?
While living in a major music city, such as Los Angeles, New York, or Nashville, can offer more opportunities and connections, it’s not a requirement for success in the music industry. Many careers can be pursued remotely or in smaller markets, and the internet has made it easier than ever to collaborate and connect with industry professionals from around the world.
How can I stay up-to-date on the latest trends and developments in the music industry?
To stay informed about the latest trends and developments in the music industry, consider subscribing to industry newsletters or blogs, following relevant social media accounts, joining professional organizations or online forums, and attending conferences or workshops. Continuously learning and staying engaged with the industry will help you adapt to changes and identify new opportunities.
For more industry tips and music marketing hacks, check out Ennui Magazine. You can also follow us on Facebook, Twitter, Instagram, Pinterest, and YouTube.